What is SEO?
Search engine optimization is the term used to describe a
set of processes that aim in optimizing a website for search engines. SEO Services in Jaipur is important not only for getting high quality
visitors but it is also a way to increase the credibility of a website and to
expand brand awareness.
Search engines are using complex algorithms to determine
which pages to include in their index and the order they show these pages in
the search results. SEO Services in Rajasthan is the way to ‘speak’ to search
engines in a language they can understand and provide them with more details
about a website.
SEO has two major components, On Page and off page SEO.
On Page SEO
On Page SEO Services in Jodhpur refers to settings you can apply on the website
so that it is optimized for search engines. The most important on Page SEO Tips
are:
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Optimized titles and descriptions
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Proper URL Structures
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User friendly navigation (breadcrumbs, user
sitemaps)
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Optimized internal links
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Text Formatting (use of h1,h2,bold etc)
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Image optimization (image size, proper image
names, use of ALT tag)
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User friendly 404 pages
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Fast loading pages
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Google Authorship verification for all pages
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Top quality fresh content (This is always the
most important SEO factor!)
External links (no broken links or links to ‘bad’ sites)
Off Page SEO
Off page SEO refers to techniques that can be used to
improve the position of a web site in the search engine results page (SERPs).
Many people associate off-page SEO Services in Chennai with
link building but it is not only that. In general, off Page SEO has to do with
promotion methods – beyond website design –for the purpose of ranking a website
higher in the search results.
Unlike On- page SEO, off-page SEO refers to activities
outside the boundaries of the webpage. The most important are:
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Link Building
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Social Media
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Social bookmarking
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